Advertising campaign 2010

Read more stories of heroes or share your story.

Heroes are ordinary people who do extraordinary things. Our advertising campaign features stories about the heroes of Children's Memorial — patients and families; doctors, nurses and staff; research scientists; and the donors whose generosity supports our work.

Print

• "Jake"
  When Jake's life depended on access to our medical experts, our Transport Team flew to the rescue.
• "Lottie"
  Lottie's desire to help as many children as possible inspired her to make a heroic gift.
• "Ends of the earth" 
  Our local outpatient centers offer your child access to our expert team of medical and surgical specialists, and leading treatments and technologies. 
• "Dance"
  We are one of the leading pediatric transplant centers in the nation.            
• "Sisters"
  We're the region's largest center dedicated to diagnosing and curing childhood cancer. 

Previous campaign print ads include: "One of a Kind", "Single Foot", "Research" and "Smiley Hand".

Radio

• "Holiday Gift"
  
  /content/podcasts/Holiday-Gift.mp3
  
  Download audio file Length: 1:03 (MP3, 801 KB)
  You're looking for that perfect holiday gift. What if this holiday season you gave a gift that was far more meaningful?
• "Treyton's Story"
  
  /content/podcasts/Treytons-Story.mp3
  
  Download audio file Length: 1:02 (MP3, 778 KB)
  When Treyton was born, he was diagnosed with an incurable liver disorder, and his parents were told that without a transplant he wouldn't live past two.
• "Road to Recovery"
  
  /content/podcasts/Road-to-Recovery.mp3
  
  Download audio file Length: 1:06 (MP3, 859 KB)
  How far do you have to go for the world-renowned pediatric expertise of Children's Memorial Hospital? For parents in the city and suburbs, the answer is right down the road.
• "Little Things"
  
  /content/podcasts/little_things.mp3
  
  Download audio file Length: 1:01 (MP3, 1.4 MB)
  When you think about what makes Children's Memorial invaluable to the city of Chicago, it's easy to look at the big stuff. But for a child with a severe illness, or moms and dads trying to get through it all, it's the little things that matter most.
• "8,941 miles"
  
  /content/podcasts/8941_miles.mp3
  
  Download audio file Length: 1:01 (MP3, 420 KB)
  If your child had a brain tumor, how far would you go to get them to Children's Memorial Hospital - one of the best pediatric brain cancer centers in the country? In 2002, Mark and Holly traveled 8,941 miles from their home in Papua New Guinea to Children's Memorial in Chicago to save the life of their 3 year-old son, Brandt.

Television

• "Five Candles "
  Born prematurely, Nick needed the special services of the Neonatal Intensive Care Unit and treatments developed through research to survive.
• "One Day "
  As a child, Stephanie was treated at Children's Memorial for a brain tumor. Now, as a teenager, she reflects on her experience.

Outdoor

Highway billboards

• Heart transplant
  The region's leading pediatric heart transplant center.
• Stem cell transplant
  One of the nation's largest pediatric stem cell transplant programs.

Train stations

• "Wake-up"
  We're the region's leading pediatric transplant center. 
• "Dance"
  We're the region's largest center dedicated to diagnosing and curing childhood cancer.
• "First day"
  More than 1,500 of the most critically ill children from over 100 hospitals are transferred to us for care each year.
• "Sisters"
  We treat more children with neurological conditions than any other area hospital.